gtm/os
0%
starting listeners
market build your feed where price seat 5 free leads
12,400
[ 00 ]your market

Every company that could buy from you.

Thousands of accounts that look like your customers. Most are not ready. A few are. We find those and deliver them, finished, where your sellers already work.

scroll to watch it narrow
[ 01 ]decide · fit

We score fit. Most of the market drops away.

Size, segment, how they sell, what they run. Scored against the accounts that converted for you, not a generic list.

[ 02 ]watch · signals

Then we listen for movement.

A company that fits and just moved is worth a call this week. Five listeners, running every day.

exec hirefunding roundjob poststool changecompany news
[ 03 ]deliver

Three fit and moved. The first is already in your CRM.

With the reason, the contact, and what to say. No dashboard to open.

Northwind Fabrication
icp fit 86 / 100
industrial metal fab · 240 people · Portland, OR · landed Tue 8:04 AM
why now

Hired a VP of Sales 12 days ago and posted three SDR roles this week. A new sales leader building a team is buying tools in the first 90 days.

how to reach them

Call first, LinkedIn second. Lead with the SDR hiring, offer the one-pager, ask for 20 minutes next week.

Dana Whitfield · VP Sales
dana.whitfield@northwindfab.example · (503) 555-0142
signal: exec hiresignal: 3 job poststech: HubSpot
example lead · fictional
accounts 12,400fit —moved this week —delivered —
[ 04 ]build your feed

Pick your market. Turn on listeners. Watch leads land.

This is the shape of what shows up in your CRM. The companies here are fictional. The five real ones are one survey away.

controls5 listeners on
marketmanufacturing
›
signal listenersdaily
deliverycrm · slack · sms

Each lead below lands as a record in HubSpot or Salesforce, one ping in Slack, and an answer when your seller asks Claude "who should I call this week?"

# leads · manufacturinglistening
get 5 real ones for your market

2-minute survey · first leads the same day · no card

[ 05 ]where it lands

One lead. Three places it shows up. Same words.

The CRM is the UI. The same record is a ping in Slack and an answer in the assistant your sellers already have open.

crm record
HubSpot · Contacts · Dana WhitfieldSource: gtm/os
CompanyNorthwind Fabrication
TitleVP Sales
ICP fit86 / 100
Signalsexec hire · 3 job posts
Emaildana.whitfield@northwindfab.example
Phone(503) 555-0142

Why now

Hired a VP of Sales 12 days ago and posted three SDR roles this week. A new sales leader building a team is buying tools in the first 90 days.

How to reach them

Call first, LinkedIn second. Lead with the SDR hiring, ask for 20 minutes next week.

slack ping
# leads
/
gtm/os8:04 AM
New lead · Northwind Fabrication · ICP fit 86
Why nowHired a VP of Sales 12 days ago and posted three SDR roles this week.
ReachDana Whitfield, VP Sales · (503) 555-0142. Call first, lead with the SDR hiring.
Record created in HubSpot · view →
assistant answer
Who should I call this week, and why?

Start with Dana Whitfield, VP Sales at Northwind Fabrication (ICP fit 86).

She joined 12 days ago and the company posted three SDR roles this week. A new sales leader building a team is buying tools in the first 90 days.

Call first, LinkedIn second. Lead with the SDR hiring. (503) 555-0142.

example lead · fictional
[ 06 ]pricing

Three dials. One number. Month to month.

Set per customer from the survey. No seats, no credits, no minimum term.

$50 – $2,000per month
  • leads / month
    How many we deliverEach one finished: named contact, phone, why now, what to say.
  • intelligence depth
    How much research rides alongWho and why now. Add fit and the opener. Add account research.
  • signal listeners
    How many signals we watchExec hires, funding, job posts, tool changes, company news, your own.
[ 07 ]the market

Everyone sells you a machine or a retainer. The seat for finished leads is empty.

Price against how much of the work you still do yourself.

less work for you you build and run it $5K+ / mo under $500 / mo

Agencies will do the work for $5K+ a month on a retainer. Tools hand you the machine. We do the work for under $2,000, into your CRM.

  • data + workflowClay, Apollo, ZoomInfo, Trigify. You build the machine. Still needs a GTM engineer to run it.
  • signal platformsUserGems, Common Room, Keyplay, Pocus. A dashboard of signals, annual and enterprise. You still research and reach out.
  • AI SDRs11x, Artisan and 30+ funded entrants. Volume into a channel with falling returns.
  • agenciesBelkins, CIENCE, Martal. Humans on retainer, 3 to 6 month minimums.
  • gtm/osFinished leads in your CRM. No dashboard, month to month, under $2,000.
[ 08 ]5 free leads

Type your website. See five leads that fit and moved this month.

Two minutes. No card. We read your site, you confirm who you sell to, and the five build on the page while you watch.

Each lead is a company with a dated reason to buy, the source, and a named buyer. Sign in with your work email to see their contact details.